Journal Express, Knoxville, IA

CNHI/SE Iowa

May 22, 2012

VIDEO: USDA rolls out new labels

OTTUMWA — New labels from the U.S. Department of Agriculture should make it easier for consumers to get information about the meat and poultry they buy.

The new labels cover ground beef, poultry and the 40 most popular cuts sold in the U.S. Dr. Elisabeth Hagen, the agency's undersecretary for food safety, said consumer concern helped drive the new labels.

"Consumers are rightfully more interested than they have ever been in what's in their food and what's not in their food, what they're putting on the table" she said. "The protein piece of the meal is often what people plan around."

The goal isn't to direct consumers to eat specific products, but rather to give them information about what they're already buying and eating.

"It's not our job to make decisions for consumers," said Hagen

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