Steve and Michelle Cassabaum, founders of 21st Century Rehab, met with Knoxville Hospital and Clinics CEO Kevin Kincaid earlier this week. The company will take over Physical Therapy services at the hospital before April 1, and may be as soon as March 1.
The Cassabaums started the company in 1995 in Nevada. KHC will be the sixth hospital the company serves. Kincaid knew the couple and thought they could work well together.
Steve Cassabaum was inspired to go into the Physical Therapy field after sustaining an injury in high school. The best results he had in his recovery were attributed to the therapy he received. This therapy allowed him to play football for two more years. He earned his doctorate in Physical Therapy in 2009 from Washington University in St. Louis, Mo.
Michelle is the Chief Financial Officer of the company. She attended Iowa State University to earn her business degree and received her pharmacy school training at the University of Iowa. She holds a Master's in healthcare administration.
The Cassabaums have been married for 22 years. They have three teenage daughters. Attending their daughters' school and other functions is what the couple likes to do for fun. They live in Nevada, which they say is similar to Knoxville.
The couple say the company started out as a “mom and pop” organization. Their passion for providing health care to rural Iowans is still strong.
Dr. Susan Woodle will be the primary contact for 21st Century Rehab at KHC. Steve intends to be in Knoxville at least a couple of days each week. Others hired for the Physical Therapy work are Sara Boyce and Brooke Shelquist. Steve has a business partner, Matt DeWaal of Indianola, who will also occasionally come to Knoxville to help patients.
Employees of 21st Century Rehab intend to establish relationships with their patients, as has been the tradition at KHC. They intend to continue to offer support to local sports teams and would like to host clinics and trainings for students to teach them how to avoid injury.
Kincaid expects the transition to this new company to be seamless. Costs to patients for Physical Therapy services are not expected to change.